MCLANE ENVIRONMENTAL, LLC

At the beginning of my freelance career I did a substantial amount of work with McLane Environmental, LLC, an environmental consulting firm based in Princeton, NJ. One of my biggest projects during my time with the company was a rebranding of their business cards and print collateral to match a recent logo change. The key objective was to modernize the look of the materials while also keeping them straight-forward and easily legible, as any scientific document should be. The design on the front of the business card was inspired by some of the groundwater reports that the firm produced.